Privacy Policy

Effective Date: 1/16/2026

1. Introduction

Maryland Spine and Health Chiropractic Clinic ("we," "us," or "our") is committed to protecting the privacy and security of personal information collected through our website. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights regarding your information.

This website is operated in partnership with UVK Media Marketing LLC ("CGA"), a marketing agency that helps connect prospective patients with healthcare providers.

2. Information We Collect

2.1 Information You Provide

When you submit a form on our website, we collect:

- Full name

- Phone number(s)

- Email address

- Any health-related information you voluntarily provide (such as symptoms, conditions, or treatment interests)

- Any other information you choose to submit

2.2 Information Collected Automatically

We automatically collect certain information when you visit our website, including:

- IP address and approximate geographic location

- Browser type and version

- Device information (mobile, desktop, operating system)

- Pages visited and time spent on pages

- Referring website or advertisement

- Cookies and similar tracking technologies

3. How We Use Your Information

We use your information for the following purposes:

- To connect you with Maryland Spine and Health Chiropractic Clinic regarding healthcare services you have expressed interest in

- To contact you by phone, text, or email regarding appointment scheduling and service information

- To respond to your inquiries

- To improve our website and marketing effectiveness

- To comply with legal obligations

4. How We Share Your Information

IMPORTANT: When you submit your information through this website, it is shared with the following parties:

Recipient #1: Maryland Spine and Health Chiropractic Clinic

Purpose: The healthcare provider sponsoring this website. They receive your contact information to reach out about services and schedule appointments.

Recipient #2: UVK Media Marketing LLC

Purpose: Our marketing partner who operates this website and may contact you on behalf of the healthcare provider to facilitate your connection with their services.

Recipient #3: Service Providers

Purpose: Third-party vendors who help us operate our website, CRM systems, and communication platforms (such as hosting providers, email services, and phone systems).

We do not sell your personal information to unaffiliated third parties for their own independent marketing purposes.

5. Your Privacy Rights

Depending on your state of residence, you may have certain rights regarding your personal information:

5.1 Rights for California Residents (CCPA/CPRA)

If you are a California resident, you have the right to:

Right to Know: Request information about what personal information we collect, use, and disclose about you.

Right to Delete: Request deletion of your personal information, subject to certain exceptions.

Right to Correct: Request correction of inaccurate personal information.

Right to Opt-Out of Sale/Sharing: Opt out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising.

Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

5.2 Rights for Residents of Other States

Residents of Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, and other states with comprehensive privacy laws may have similar rights including the right to access, correct, delete, and opt-out of certain processing of personal information. Please contact us to exercise these rights.

5.3 How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: [email protected]

Phone: (717) 658-1928

We will respond to verifiable requests within 45 days (or as required by applicable law). We may need to verify your identity before processing your request.

6. Do Not Sell or Share My Personal Information

Under California law, "selling" includes disclosing personal information for monetary or other valuable consideration. "Sharing" includes disclosing personal information for cross-context behavioral advertising purposes.

While we share your information with Maryland Spine and Health Chiropractic Clinic and UVK Media Marketing LLC for the purpose of connecting you with healthcare services (as disclosed above), we do not sell your personal information to third parties for their own marketing purposes unrelated to your inquiry.

To opt out of any sharing for advertising purposes, please contact us at [email protected] with the subject line "Do Not Sell or Share My Information."

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

- Remember your preferences

- Analyze website traffic and usage patterns

- Measure advertising effectiveness

- Deliver targeted advertisements

We may use Meta (Facebook) Pixel and similar tracking technologies to measure the effectiveness of our advertising campaigns. You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Lead information is typically retained for up to 24 months unless you request deletion sooner or a longer retention period is required by law.

10. Children's Privacy

Our website is not directed to children under the age of 13 (or 16 in some jurisdictions). We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately at [email protected].

11. Health Information Disclaimer

This website collects information to connect you with healthcare providers and is not a covered entity under HIPAA. Any health-related information you voluntarily provide through our forms is used solely to facilitate your connection with Maryland Spine and Health Chiropractic Clinic. Once you become a patient of Maryland Spine and Health Chiropractic Clinic, your health information will be subject to their separate Notice of Privacy Practices under HIPAA.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be effective upon posting on this website with an updated "Effective Date." We encourage you to review this policy periodically.

14. Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Maryland Spine and Health Chiropractic Clinic

Email: [email protected]

Phone: (717) 658-1928

For questions specific to UVK Media Marketing LLC's data practices, you may also contact: [email protected]